Sustainable Tourism Preserving Nature, Culture & Communities

Some say, “To travel is to live”, and truer words have never been spoken. To explore foreign lands and understand cultures, to experience a dance of taste buds to the heat of exotic flavours, feel warmth from friendly faces, a sense of nostalgia from the sincerity of local traditions, and mostly to discover yourself along the way. 

Words : Ronali Moonemalle Goonetileke

Sri Lanka is a renowned travel destination. She is armed with an impressive portfolio of terrains from misty hilltop adventures to sandy beaches, scenic lakes and man-made reservoirs as great and wide as the high seas to lush tea plantations and cinnamon estates, forest reserves rife with wildlife, and for quiet solitude – places of worship seeped in historical evidence of a rich, cultural legacy. With time, our nation’s tourism industry has grown at remarkable speed, and last year Sri Lanka welcomed an approximate figure of 2.05 million visitors, recorded to be the third-highest annual figure since the year 2018 (Hospitality Sri Lanka). However, it is also interesting to note, according to random reviews and blogs from tourists about their experiences of Sri Lanka, that our nation, although it fails to rake in as much numbers of arrivals as other destinations, shines in the experience-driven rankings. This observation reflects the growing desirability of our nation, continuing to stand out in the world map as a growing contender in global tourism.

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